Know how your marketing compares to your niche
AngryBoss turns aggregated, anonymized market data into benchmarks and forecasts specific to your industry and geography — so a number isn't just up or down, it's above or below where your peers sit.
The problem
Your CPM rose 15% — is that you, or your whole market? Without a benchmark, every metric is missing half its meaning.
Generic industry reports are stale and broad; you need percentiles for your niche and region, not last year's global averages.
How AngryBoss helps
Percentile benchmarks for your niche
See where your metrics land against p10–p90 distributions for your industry, sub-industry and geography — context that turns a number into a decision.
Forecasts and trend direction
Statistical forecasts with an AI narrative project where your market is heading over 1, 3 and 12 months, including projections for new entrants.
Privacy-safe by construction
Benchmarks are built from irreversibly anonymized data with a k-anonymity threshold — no business is ever identifiable, and there's no reverse lookup.
A free tier that gets better as the market grows
Contributing anonymized data unlocks free-forever benchmarks; the more the market participates, the sharper everyone's picture becomes.
What this looks like in practice
Imagine your CPM climbing and a gut feeling that it's just you. AngryBoss shows your niche's CPM distribution rose in the same window — you're tracking the market, not failing it — so you hold your nerve instead of overreacting.
Works well with
Questions
Where do the benchmarks come from?
Can my data be traced back to me?
Is market intelligence available yet?
Start with market intelligence
Sign up free, connect the channel, and AngryBoss starts watching it for you in minutes.